6 Habits of Truly Memorable People

How to stick out in the minds of your colleagues and customers–no gimmicks required.

In order to succeed, almost everyone—whether business owner or employee—must be memorable.

While you don’t have to be The Most Interesting Man in the World, being known is one of the main goals of marketing, advertising, and personal branding.

Out of sight is out of mind, and out of mind is out of business.

But if your only goal is to be known for professional reasons, you’re missing out. People who are memorable for the right reasons also live a richer, fuller, and more satisfying life. Win-win!

So forget the flashy business cards and personal value propositions and idiosyncratic clothing choices.

Here’s how to be more memorable—and have a lot more fun.

1. Don’t see. Do.

Can you speak intelligently about how clothing provides a window into the inner lives of Mad Men characters? Do you find yourself arguing about how the degree of depth lost in the Game of Thrones TV series as compared to the books?

Anyone can share opinions about movies or TV or even (I’ll grudgingly admit) books. That’s why opinions are quickly forgotten. What you say isn’t interesting; what you do is interesting.

Spend your life doing instead of watching. Cool things will happen. Cool things are a lot more interesting and a lot more memorable.

That’s especially true when you…

2. Do something unusual.

Draw a circle and put all your “stuff” in it. Your circle will look a lot like everyone else’s: Everyone works, everyone has a family, everyone has homes and cars and clothes….

We like to think we’re unique, but roughly speaking we’re all the same, and similar isn’t memorable.

So occasionally do something different. Backpack to the next town just to see how many people stop to offer you a ride. (Don’t take them up on it, though. Unless you appear to be in distress, the people who want to give you a ride are the last people you want to ride with.) Try to hike/scramble to the top of a nearby mountain no one climbs. (Trust me; take water.) Compete with your daughter to see who can swim the most laps in three hours. (If you live in my house you’ll lose. Badly.)

Or work from a coffee shop one day just to see what you learn about other people… and about yourself.

Continue reading this article at INC.com after the break!

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